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Eastern Europe Monitoring Ukraine

Ukrainian Biosphere Corporation enters Polish market

The Biosphere Corporation (Dnipro), a large producer of home and personal care products, has entered the Polish market, signing an agreement on supplies of moist wipes Smile under the license of The Walt Disney Company and Universal with the Biedronka retail chain. “Biosphere Corporation entered the Polish market with a contract with the Biedronka chain. In one of the largest Polish networks, which includes more than 2,800 stores across the country, 15 names of the Smile brand will be presented under the license of The Walt Disney Company and Universal. Thus, the Smile brand was the first in Poland with an official license from the two largest Western studios. In the nearest future the corporation plans to enter other chains of this country,” the press service of the Biosphere Corporation said.

The corporation was also informed about the exclusive license from The Walt Disney Company and Universal, with which it has been cooperating since 2012, for using cartoon characters on the moist wipes Smile on the Polish market.

Biosphere Corporation, which has been operating in Ukraine for over 20 years, is the leader in the production and distribution of home and personal care products in Ukraine and the CIS. Its products are represented on some 20 markets in Europe and Asia. In the product portfolio the company has more than 2,000 items.

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