On September 26, StrategEast and Evido held an event aimed at speeding up the development of the Georgian digital market and helping advertisers find new growth opportunities with Meta. The partner of the event was Georgian Innovation and Technology Agency (GITA).
The event was opened with a welcome speech by Lika Merabishvili, the Regional Director in the Caucasus of StrategEast.
Along with other speakers, the main guest speaker was the representative from Meta, Maxim Osipov.
The event covered such topics as the keys to unlocking Meta ads solutions’ potential, the holiday season with Meta AI, and the new opportunities of marketing automation with Meta Advantage suite, benefits of AI for ad campaigns: Advantage+ solutions for eCommerce, mobile applications, holiday marketing on Facebook: top best Practices, winning creative tactics.
The event was attended by digital marketing representatives and C-level managers from leading business companies, banks, universities, IT companies in Georgia.
