With the support of Kazakh Invest National Company for Investment Support and Promotion, Decathlon, one of the worldwide leaders in sports goods and equipment, has officially decided to implement an important investment in Kazakhstan.
The announcement was made last week in Astana by Mr Jérôme Antonio, CEO of Decathlon Kazakhstan.
This well-known French transnational company (TNC) will meet the needs of Kazakhstani athletes by offering them a great variety of sports goods available in one place, through a network of shops which would cover all regions of Kazakhstan. It is not only a large classic retailer but also has been manufacturing and designing its own products since the 1980s all over the world.
With a wide range of products proposed to Kazakhstani sport goods consumers at cost-effective prices, the company will help make sports affordable for everyone in Kazakhstan.
Kazakh Invest acts as a single negotiator with targeted transnational companies and large investors on behalf of the Government of the Republic of Kazakhstan. Kazakh Invest together with the World Bank developed the National Investment Strategy for 2018-2022. The National Strategy outlines priority sectors for attracting foreign investments (agribusiness, machine building, chemistry and petrochemistry, infrastructure, mining and metallurgy, and trade) and 11 priority countries, which account for up to 80 percent of investments in the world.
